Process Models

The Million Dollar Diamond Coaching Model

The Diamond Coaching Model Framework created to define the Million Dollar Coaching Engagement allows for the client to reach Actualization.  

This process allows the coach and client to cohesively identify the correct situational challenge through targeted research, self-leadership introspection, resolving barriers that create negative conflict, and identifying the proper actions that leads to meeting specific, measurable, achievable, realistic, and time-bound (S.M.A.R.T.) Goals.  
The coach and client research the background information associated with specific situations that are in need of change or development.
Introspection involves creating self-awareness concerning feelings and beliefs associated with the addressed situations.

We are sometimes blind to situations because we unconsciously allow our emotions and underlying beliefs to inhibit us from discovering the answer.

The coaching conversation revolves between research and introspection before action or conflict resolution can take place depending on the abilities of the client.  Beliefs, values, and feelings can be very strong motivators and need to be fully understood before moving forward.
After dealing with and uncovering known and unknown criteria – Conflict resolution is when the client starts to develop strategic action-oriented procedures that could potentially be implemented into immediate action.  The coach provides a sounding board and an honest constructive feedback loop to clear the thinking zone for focus and co-identify the most successful, efficient, and appropriate line of action possible.
This is innovation at its best (seriously) – ideas begin to take shape that were once only a distant thought, but now become reality.  Creating conscious awareness around achievement and enhancing inner motivation to succeed becomes a focal point where the client excels from the inside out.
Harmonization concerns a concentrated focus on specific actions that will return optimal results that feel and behave fluidly with the client.  The client has a sense of commitment to themselves and the process of meeting their needs through deliberate effort.  They co-develop a strategic game plan that they take ownership of and develop a single-minded nature about accomplishing the actions needed to meet their goals.
Self-actualization is the feeling when the action is complete and the client reflects on their level of commitment, skill and precision on taking action, and the inner strength they exhibited when targeting their ultimate goal. The loop continues to the next Challenge because life is a never-ending string of challenges.




The ORID model has revolutionized the coaching process and is the next evolutional step in executive communications. This coaching model identifies ideal processes enabling clients to expand on their inner potential. Creating awareness and motivation are critical elements to seizing success in personal and professional endeavors. There is ‘always’ a possibility to excel and win in all situations with the availability of an unstoppable, resilient, and passionate drive. Clients consistently overcome extreme adversity through comprehensive coaching engagements. By implementing strategic tools and counter-intuitive logic, we co-develop strategic roadmaps, SMART goals, and step-by-step objectives to expand situational awareness. ORID provides a proven system to maximize communication between professional coach and client by utilizing advanced coaching skills such as active listening and powerful questioning.

The above diagram seems complex and difficult to interpret, but the following will explanation with provide insight and clarification regarding the complicated terminology and appearance.

The O in ORID stands for ‘Observation’ which is code for understanding the background information concerning specific client situations. Background information is important for understand current and future situations. A qualified professional coach uses interpretation skills to understand the content that is being communicated. There are hidden messages that a competent coach identifies and simultaneously creates collective awareness for the client. If done correctly, the feedback provided will be greatly influential in the client’s life and professional development.

The R in ORID stands for ‘Reflective’ which concerns understanding the feelings and emotions associated with the background information. Emotions are a major hindrance in progressing effectively, efficiently, and successfully because they prevent awareness, reduce higher level thinking, and cause distractions that can continue endlessly.

A skilled coach will maneuver communications effortlessly between the O and R categories while gathering background information mixed with the associated feelings / emotions. The ORID box is extremely important because it identifies when discomfort is created – A lesser skilled coach will unknowingly create discomfort during the coaching process because they are unaware of the critical rules of communication. Trust is incredibly important when exploring feelings and emotions while supporting a client during this experience. Comfort and safety associated with privacy and confidentiality during the coaching process is essential for understanding all connected elements. True empathy is omnipotent in these situations and an innate ability is required for optimal successful outcomes.

The I in ORID stands for ‘Interpretive’ which concerns a full understanding of the previous two categories of O and R plus a focus on co-creating strategic solutions to improve current and future situations. A common mistake of inexperienced coaches is to traverse the center and jump to decisions from feelings or from solutions to background information. These non-sequential shifts cause unconscious client discomfort and negatively impact the coaching relationship because mistrust is unconsciously created. When the coach has safely guided their client to the solutions stage there is a synergy that is increasingly powerful. The momentum to overcome obstacles is fierce and the client begins to establish new growth that leads to greater accomplishment. This stage provides a clear-minded platform for expert brainstorming that magnifies client abilities to think strategically from multiple perspectives. The coaching feedback during this stage is extremely beneficial for the client because it signals that they are on the right patch and reinforces their motivation to succeed.

The D in ORID stands for ‘Decisions’ and this category is tasked with capturing the momentum of the previous three categories. This is the mental arena where the client puts the optimum solution into practice and owns the process. This firmly empowers the client to take action and improve their position by making decisions that are free of false underlying beliefs which subsequently create arresting emotions that inhibit appropriate action.

The coach guides the process and the client controls the content – The coach empowers the client through the coaching process and the client embraces the opportunity to reach their ultimate potential. An ongoing coaching engagement provides a constant platform for the client to interact with a professional coach. This provides a necessary platform to reflect on progress or various factors that limit progressive action. This is a time to gain deeper understanding about issues, circumstances, decisions, beliefs, and to gain acknowledgement about reaching previously unrealized goals faster than could be previously conceived. This experience is what professional coaches live for and witnessing client achievement is the greatest gift a coach could receive.

If you are interested in applying this process into your life for enhancing your success then give us a call and set-up a coaching consultation to see if we are a good fit for your style –

Invest in yourself and get a Return on Investment today!


Keith Lawrence Miller, M.A., PCC, BCC, CPRW

Elite Pro Coach | Ivy League Resumes

ICF Certified & Credentialed Coach (PCC) | Board Certified Coach (BCC)

M.A. Columbia University | Organizational Psychologist

(855) My-Pro-Coach | Skype (718) 717-2820 |


Leave a Reply

Your email address will not be published. Required fields are marked *